|
|
Czech Republic - state or business?
Bambuchová, Jarmila ; Mlejnek, Josef (advisor) ; Švec, Kamil (referee)
The title of following thesis refers to an assertion made by entrepreneur and chairman of business firm party ANO 2011 Andrej Babiš. His slogan proposing 'to run the state in the same way as the firm' helped him to electoral gain accounting for 18,65% of votes securing the place in the government. Based on the broader theoretical framework of so called 'non-classical' economic approach to the notion of democracy this thesis focuses on the presence of economical features in functioning of two Czech political subjects VV and ANO 2011. Research unfolds at two levels. First, it concentrates on general considerations about theoretical significance of business-firm theories in the framework of functioning of democratic state. Second, it presents an application of these theories - a case study of two Czech political parties.
|
|
|
Analysis of ANO 2011 and SPD according to the theory of political parties and their marketing strategy in parliamentary elections
Zimmermannová, Adéla ; Perottino, Michel (advisor) ; Brunclík, Miloš (referee)
The aim of this diploma thesis is to analyze and then to compare two political subjects, namely ANO 2011 and Svoboda a přímá demokracie (previously Úsvit přímé demokracie). The aim of this work is to find out if these political subjects are new political parties and business firm parties according to necessary criterions. The main point of the business firm party is political marketing and political strategies for campaigns of these parties. That is the reason why this diploma thesis makes analyze of marketing strategies in parliamentary elections at the year 2013 and 2017. The main aim is to figure out if both parties works and act as marketing product that follows the rule of supply and demand. Or, if parties work as enterprise which benefits from state subsidies. Thank to this research I possible to see the differences between these two political subjects and others established political parties in the Czech Republic. The research proved that ANO 2011 and Svoboda a přímá demokracie (previously Úsvit přímé demokracie) are new political parties and even are business firm parties. Even through are both subject part of concept business firm party, they are not the same type. Both political movements have many differences between themselves. Differences as stronger leader management position at...
|
|
|
Czech Republic - state or business?
Bambuchová, Jarmila ; Mlejnek, Josef (advisor) ; Švec, Kamil (referee)
The title of following thesis refers to an assertion made by entrepreneur and chairman of business firm party ANO 2011 Andrej Babiš. His slogan proposing 'to run the state in the same way as the firm' helped him to electoral gain accounting for 18,65% of votes securing the place in the government. Based on the broader theoretical framework of so called 'non-classical' economic approach to the notion of democracy this thesis focuses on the presence of economical features in functioning of two Czech political subjects VV and ANO 2011. Research unfolds at two levels. First, it concentrates on general considerations about theoretical significance of business-firm theories in the framework of functioning of democratic state. Second, it presents an application of these theories - a case study of two Czech political parties.
|
guest ::
